Our 4 step process allows us to develop customized recruiting campaigns that attract high quality agents to your brokerage. Our fully managed programs have been developed to maximize your ability to target the right agents at the right time and generate a positive ROI for your brokerage.
Understanding the details of what your brokerage is made up of. What makes you unique in the market place. How do you stand out from the competition. What type of characteristics are you looking for in the agents you hire. What are your goals and objectives.
Based on the information collected during the discovery process we develop a marketing strategy to meet your goals and objectives. This usually includes a variety of distribution channels including advertisements on Facebook, Google retargeting, Linked-In, Twitter, and email.
Once we launch your campaign we continually track all the essential key performance indicators on each platform to maximize your results and ensure that the design of the campaigns we have come up with are reaching your goals.
Constantly monitoring the results of the campaigns and making changes and course corrections is standard practice for us. The right platform, at the right time with the right message to attract the quality real-estate agents you are looking for.
Whether your brokerage is evolving to it's next stage of growth or just starting out, we work with you to clarify your purpose, find your voice, understand your needs, and help you reach your recruiting goals.
During our discovery session we work with you to identify the strengths and weaknesses of your brokerage in the competitive landscape of the markets you serve, This allows our team to better understand your place in the market and gives us better insight so that we can target the best agents for your brokerage more effectively.
We hand craft beautifully designed email marketing campaigns, landing pages and social advertisements that are designed to convert and look great on every device. These designs show off your brokerage to make agents want to work for you. Your company culture, mission, office space, commission splits, benefits are all an important part of your value proposition and should be showcased in a way that makes prospects want to contact you.
Whether it’s your company website, emails, or ads, we create beautifully designed marketing materials that engage real estate agents. When you partner with us we make sure your messaging and design resonates with your target market and drive conversions.
Recruiting isn’t just a numbers game. Our targeting methods help us understand more about the agents you are looking for, giving us the insight needed to attract more quality candidates.
We use our proprietary nationwide database of over 1 million licensed real estate agents, developed over the last 15 years to determine the
optimized target marketing area or OTMA, improving your chances of attracting the best, most qualified agents in your target markets.
This allows us to create sophisticated retargeting audience segments, and marketing funnels that show your recruiting ad's to the right agents at the right time.
When it comes to your recruiting campaigns, we do not leave anything to chance. We continually monitor the key performance indicators (KPI)'s of each campaign on each platform and continually adjust to maximize performance.
Our testing methods take the guesswork out of optimizing your campaign and enables us to make data-informed decisions to increase the number of quality agent leads we generate. As we refine your recruiting campaigns we optimize for what's working beyond just impressions, opens and clicks
We help you recruit high-quality agents using sophisticated advertising campaigns designed to generate quality leads to help you grow and build your agent rosters.
You'll get hand-built, conversion focused landing pages that allow your advertising campaigns to perform at their best.
Understanding who your ideal audience is and then developing an implementation plan to get in front of them no matter what the distribution channel is.
We have been helping real estate brokerages leverage marketing and advertising to grow their teams with agents who fit their company culture.
User experience acts as the gateway between users and your services and products. We make sure your visitors experience is delightful and memorable.
Each social media channel has its own unique attributes. We help you advertise more effectively on Facebook, Instagram, Twitter, Snapchat, and LinkedIn.
From our experience creating eCampaignPro we understand all aspects of email marketing from list building, content creation and delivery.
Analytics, surveys, landing pages, heat maps, popups and more. We'll use these tools to grow your business.
We leverage our unique understanding of human psychology to carefully craft all of the text on advertisements, emails and landing pages to get your visitors to convert.
Understanding your target audience and crafting the optimal keywords and messaging to ensure success with all your PPC ads.
I wanted to take this opportunity to express to you how pleased I have been with XL Technologies service. I always get an increase in showings on my properties after doing a campaign. I don't know of a more efficient and cost effective way to get a in front of my colleagues than this service. The assistance of your customer service personnel is excellent. Thanks for making your service available. I look forward to a long standing mutually beneficial business relationship.Don Thomas - Keller Williams Realty
Robert and his company XL Technologies are true pioneers in business development via email and social media. I have worked with Robert for over 10 years and his expertise has been totally instrumental in developing two multi-million dollar businesses. Robert's products eCampaignPro and Zendio are both breakthrough technologies that all enterprises can benefit from. I look forward to working with Robert for 10 more years.Tom Dowdy - Chief Revenue Officer - Hudson News Distributors
Rob was my mentor at Living Naturally, he was one of the few truly talented eCommerce professionals in the early days of Internet eCommerce, and he was instrumental in the creation and success of our business. His past experience as an Internet consultant with Reebok and at other big firms in NYC made him a perfect choice for our startup. Rob is someone that I would recommend whole-heartedly for any startup venture, he has the creativity to invent the 'next big thing', the business acumen necessary to generate profits, and the discipline that is required to drive results.Paul Mathews - VP Product Development at YouScience
XL Technologies did an amazing job. The developed a custom software solutions for our physician practice management system on time and on budget. As a result, we were able to grow our business over 50% because of the efficiency of the solution they architected.Thomas E. Blankenship, MBA CEO- Partners in Practice
Have a project that you would like to discuss with us? We'd love to hear from you.